Having a website that is as visually appealing as it is functional is critical to the user experience. After all, you don’t just want people to visit your site, you want them to engage and interact with it. Your website serves as the gateway to your brand as well as your product or service, and you only get one chance to make a great impression. Here we explain why web design and development are important for your business.
Our web designers at UNIFAGE specialize in a website’s appearance, layout, structure, and content visualization, optimizing it to speak to your audience and keep your brand at the forefront of their minds.

Why
- It takes visitors only 0.2 seconds to form an opinion about a website, determining within that time whether they will stay or leave. While that hardly seems like enough time to take in all the aspects of a site, we humans are conditioned to make opinions quickly. Optimizing your website with this goal in mind will ensure you take the most advantage of the time you have to make a strong first impression.
- Websites are the bread and butter of your search engine optimization (SEO) strategy. By partnering with an experienced website design agency and using the right combination of SEO tactics through your site and your content, you will increase your website’s reach and visibility.
- Your website tells the story of your brand and business. Through this story, you will connect with your customers and turn them into loyal fans. Putting in the effort to create a dynamic website will tell your customers that you care and, in turn, you will take great care of them.
- Impressive website design keeps you ahead of the competition. Many businesses are already using web design services to their advantage and partnering with a website design agency will ensure you stay on the cutting edge of emerging trends and digital marketing tactics.
The UNIFAGE Way
Video: 7 Phase Web Design Process
