9 tips for an awesome and SEO-friendly blog post
SEO-friendly Blog Post – Everything You Need to Know About it!
Writing blog posts demands a certain level of expertise. You should carefully think about the structure of your material and make it appealing for the reader if you want to keep them interested.
Those who enjoy and understand an article are far more likely to share it with their friends and colleagues, which will help you climb the search engine results. As a result, if you want to increase your ranking, you should work on your writing talents. Start with these pointers on how to write a blog post that is optimized for search engines!
Even though I understand your point of view, I cannot agree with it totally. For some, writing for search engine optimization and attracting and fascinating your readers appear to be two opposing objectives. Yes, the keywords you want to be found for should be prominently displayed in your blog article if you want it to be SEO-friendly. On the other hand, overusing keywords has a negative impact on the readability of your writing, which is something you definitely do not want to happen. It is also possible that having a high key phrase density will send signals to Google that you are jamming keywords into your text, which will negatively impact your search engine ranking results.
This post offers advice on writing blog entries that are search engine-friendly and readable. Because we feel that writing in intelligible English attracts more users and keeps them on your site. We believe that these two objectives should always be pursued together.
Before you begin, conduct keyword research
Before you start writing an SEO-friendly Blog Post, it is necessary to conduct keyword research. Identifying the words your target audience uses to seek information is essential to rank well in search results. You should write about the following topics and incorporate these keywords throughout your text.
Following your keyword research and creating a list of focus keywords, it is time to get started on your writing. Here are some strategies to help you write a fantastic blog post at the end of the day!
9 Tips on how to write SEO-friendly blog post
Your blog article must, above all else, be a well-written piece of writing. At the beginning of a new blog article, many bloggers start writing and writing anything that comes to mind. While this may work for some naturally gifted writers, others may require further assistance. Personally, whenever I start a new blog, I make sure to follow these ‘rules.’
Think before you write
Before you begin, spare some time to consider the message you want to convey through SEO friendly article. What you want to inform your readers, or what central question you want to address, is what you should write about. What do you hope to accomplish with your article? And what do you want your viewers to do at the end of the page is another important consideration.
Before you begin, please list the answers to these questions and consider the search intent someone would have for them. If you look at the search results for the search keyword you want to rank for, it is a simple method to understand.
Plan out the format of your SEO friendly article
To produce a blog article that is both readable and SEO-friendly, you must first establish a clear framework. In other words, every post should include the following elements:
- some form of introduction (in which you introduce your issue);
- a body (including primary message); and
- a final conclusion (in which you write a conclusion or try summarizing the main concept)
You have just completed a summary of your blog entry. This will assist you in creating a blog article that is well-structured and readable. Now comes the fun part: writing. Write out your thoughts on what you want to convey in each of the three areas in a few sentences.
Use paragraphs and headings to break up your writing
Everyone uses paragraphs, yet not everyone knows how to utilize them effectively. It is unnecessary to begin each new sentence on a new line simply because it is visually appealing. Aside from that, try not to make them too long because each paragraph should include a distinct topic or subject. Consider the fundamental point of each paragraph and write it down.
Ideally, you should express your key point in a single sentence. If this is not possible and you require additional sentences to express the primary point fully, you will need to employ longer paragraphs to make up for the lost time.
Additionally, properly formatted headings assist your readers in understanding what a given section of your material is about. Using subheadings to guide readers through your articles will assist them in scanning your page and clarify the structure of your posts.
Use subheadings to guide readers through your articles. They are vital not just for reading but also for search engine optimization. As a result, I recommend including your keyword in some subheadings. Specifically, I am referring to some of them because including your term in every heading will make the content clumsy and unnatural. This will discourage people from continuing to read.
Make use of transitional words
Transition words assist readers in scanning through your material and understanding the relationship between sentences and paragraphs in your writing. Consider the following scenario: there are three motivations for buyers to acquire your products.
What are these reasons? It is necessary to employ signal words such as: ‘first and foremost; secondly; and ultimately.’ Words such as “although,” “similarly,” and “for example” are very effective in conveying clear messages to your audience. Following words such as ‘to summarize’ or ‘in brief,’ readers will immediately understand that a conclusion will follow. As a result, transition words are extremely vital for structuring your writing.
Make use of relevant keywords
Stuffing your content with your core keyword not only makes it less appealing to read but can also have a negative impact on your search engine rankings. Google is becoming more intelligent, and it wants you to create material that users will enjoy reading. It does not require you to utilize your target keyword in every other phrase.
It offers a variety of additional methods for determining what the text is about. For Google to grasp the topic of your writing, it must first recognize synonyms and other keywords connected to the keyphrase you have chosen. You should incorporate synonyms and related keywords throughout your writing to accomplish this.
Synonyms are very easy to come up with, but coming up with the appropriate related keywords is a little more difficult. As a result, we have included a new function to our plugin that allows you to locate relevant key phrases as soon as you start typing. So, take advantage of this associated keyphrase feature! When you enter your focus keyword into our plugin, it will automatically produce several similar keyphrases for you. Along with how many times that keyword looks, use this related keyphrase feature!
There is also a search volume estimate for what the search trend looks like. This functionality, which SEMrush powers, may be accessed and used in both our free and premium plugin versions.
Make your SEO friendly article as long as possible
Keep the length of your blog articles to a minimum of 300 words, but try to keep the length of your articles balanced. Google prefers long content; but, if your article is too long, I suggest that you only write lengthy articles when you are confident in your writing abilities.
When your content is lengthy, you are asking a lot of your readers to read it all the way through. And do not forget to use your emphasis key phrase throughout your text to ensure that you end up with a blog article that is search engine friendly! If you are unsure how long a blog post should be, refer to this article for guidance.
Include links to previously published content
If you have already written content on the same topic as your current post, don’t forget to link to and from these posts. It will strengthen your new SEO friendly article and your current pieces because you will demonstrate your expertise on the issue.
In addition, the link structure of your website has an impact on your Google search engine rankings. And do not forget that including links to similar content on a subject is beneficial to your visitors because they may be interested in reading these additional posts as well as your own. It assists them in navigating your website.
This is referred to as internal linking, and both your viewers and Google will appreciate it if you do. It assists them in managing your material and understanding the relationships between different information on your site, so take the time to link to and from your previous content wherever possible. This tool can assist you by suggesting relevant pages and articles on your site to link to from other parts of your site.
Allow other people to see your blog post
Check with a friend or family member before posting your SEO-friendly blog post online. Request their feedback on your post’s main concept, and allow them to rectify any typos and grammatical faults that they notice in the process. This can be beneficial because it provides an unbiased assessment of the readability and appeal of your material.
Keep in mind that if you have someone on your team who happens to be an expert in the subject matter you are writing about, you should run your post by them before publishing it. They can then check to see if you have covered all you should have and offer advice on making your post even better.
Update your content regularly
Adding new SEO-friendly blog post to your website regularly informs Google that your website is still active. This is significant because if your site is not active, Google will crawl it less frequently, which could have a negative impact on your rankings. However, do not simply post for the sake of posting. Take care to provide only high-quality content: useful, well-written pieces that delight viewers while matching their search intent.
When it comes to maintaining a regular publishing schedule on your blog, it can be a good idea to construct an editorial calendar for your site. This gives you the flexibility to structure the process in a way that works for you and your team.
The days when a few SEO tactics were sufficient to drive your website to the top of Google’s search results are long gone. Nowadays, high-quality content wins every time. In addition, high-quality content encourages more links, shares, tweets, and repeat visitors to your website, which increases your overall traffic.
Naturally, there are certainly other things you can try to improve the SEO friendliness of your post, but the most important thing is to publish exceptionally well-written content. Still unsure whether or not your SEO friendly article is ready to go live? Look at our blog post checklist to ensure you are ready to launch.
Would like to know how Unifage as an SEO company can help? check it out here!